CONYERS — Conyers officials are considering changing its sign ordinance in an effort to give business owners the option of posting banners and other temporary signs more frequently.
Currently, businesses can receive a permit to post a temporary sign — which includes air- or gas-filled devices, banners, balloons, streamers or other promotional devices — for 60 days at a time. The business must wait another 60 days before receiving another permit.
On Friday, the city’s Community Development Committee/Economic Development Committee — which included Councilmen John Fountain and Vince Evans, as well as Councilman Cleveland Stroud; Chief Operating Officer David Spann; City Manager Tony Lucas; and Marvin Flanigan, director of planning and inspection — met to discuss proposed changes to the city’s ordinance.
Flanigan offered a proposal that would give business owners the option to choose two different time factors: temporary signs could be displayed for 30 days then removed for 60 days; or, signs could be displayed for 60 days and then removed for 120 days before applying to post another temporary sign.
Under this proposal, no business could display a temporary sign for more than 120 days during a 12-month period.
Flanigan told committee members while this may provide business owners with a couple options, it would be difficult and time-consuming for code enforcement to keep up with two separate time frames and inspect more than 100 businesses to be sure they are in compliance with the ordinance.
“My concern is how much time do you want to put into enforcing banners,” he said.
Instead, Flanigan proposed allowing businesses to post temporary signs for 30 days at a time and having them removed for 45 days. While this would reduce the total number of days that business owners can currently erect temporary signs from 180 days to 150 days, he said this would actually allow them to post them with more frequency.
The committee seemed to agree.
Councilman Evans said this would give businesses the opportunity to advertise specials five times during the year, capturing different sales seasons.
Lucas said that the business owners he has talked to have expressed the need to promote specials more often.
“They would rather see more 30 (days) than 60 (days),” he said.
The proposed ordinance will be considered by the full Council during its public meeting in June.